Achieve Ply Gem corporate and US Window group business objectives by developing, implementing and managing internal and external sales and marketing programs that create demand, drive incremental sales growth, strengthen relationships and increase customer loyalty. Oversee multiple outside vendor partners who assist with creation, production and on-going program management.
BA or BS in marketing; journalism; communications; public relations or some college and commensurate experience in a B2B or B2C marketing position (5-7 years) whether as a client or as a provider of marketing services.
Sales or marketing program management, sales promotion development and database/lead management experience preferred.
Self-starter able to lead cross-functional teams, and propose creative solutions to issues that exist in the marketplace. PC platform proficient including use of Microsoft Office required; Database management and eMarketing software programs preferred. Strong written and communication skills required.
Position requires moderate travel (20% – 30%).